This week, you won’t see many big numbers which is perhaps an indication of viewership declines virtually across the board on television.

For MLP, “The Gift of the Maud Pie” drew an estimated 214,000 viewers last Saturday on Discovery Family. Indeed, a decline from last week’s premiere, but that was expected. Next up is “On Your Marks” this coming Saturday (April 9th) at11:30am ET/10:30am CT on Discovery Family.

As for Littlest Pet Shop, “Go Figure!” drew an estimated 93,000 viewers last Saturday on Discover Family. It is the third time this season in which LPS drew south of 100K. The Season Four average now stands at 150,750 per episode with 10 episodes to go. Next up is “A Leah Rose by Another Name” on Saturday at noon ET/11am CT on Discover Family.

Wander Over Yonder went back to a single short per week, and it drew its second lowest number this season. “The Party Poopers” drew an estimated 342,000 viewers last Monday night on Disney XD  The show’s Season Two average now stands at 446,588 per episode with nine 11-minute shorts to go before the half-hour series finale. Next up is “The Waste of Time” on Monday, April 11th at 8:30pm ET/7:30pm CT on Disney XD.

Ratings information for this report comes courtesy of Mitch Metcalf of Showbuzz Daily as measured by Nielsen Media Research.

StatManDan

  • Raffaele Lanza

    The ratings for MLP are the lowest since ever for the last episode. I wouldn’t be surprised if Discovery Family will soon close because terrible ratings, and the lack of an Upfront doesn’t give good hopes. For that matter, right now MLP is the only show on Discovery Family that hasn’t got an official confirmation of cancellation…. yet…. at this point if DF really will soon close, two are the possible fates for MLP: 1)Cancelled as well after this season; 2)Moved to Netflix. And even there, I don’t think MLP will go beyond a 7th season if it will be moved to Netflix…..

    • StatManDan

      The only thing we heard about Discovery Family is that they might convert to a “Direct-to-Consumer” option. Any dissolution of Discovery Family will require Hasbro offloading its 40% share in the channel.

      MLP could go on another channel, but the likelihood is that the show would end up in a suboptimal time slot (read: Transformers: Robots in Disguise on CN at 6:30am ET). Netflix is a viable option as well.

      Of course, there’s that fact that a significant portion of the fandom watch the show through other means besides Discovery Family as well as the fact that the primary reason LPS was cancelled was not poor ratings.

      • Raffaele Lanza

        What it means “Direct-to-consumer”?

        • StatManDan

          Mostly likely online, eliminating the middleman (i.e. cable or satellite).

          • Frith.dreamwidth.org

            Interesting! The brave new world of online broadcasting! I know my ISP is cashing in. No way is my below par “high speed, 25 GB” connection worth the $50 I pay per month. Except, it is, as I use it for hours every single day. People probably used to pay that much for newspaper and magazine subscriptions.